It’s a matter of finding free resources to do that. You suddenly come across a couple of terms you have never heard of, affiliate marketing and search engine optimization (SEO). I’ve never heard of either of these things before.
Affiliate marketing is, simply put, a way to promote your business through another entity. You put a link to another website on yours. Every time someone clicks on that link, they go to that site. Link referrals are easy to track as the links contain a specific referral code. You get paid for sending links to another site.
Optimizing your site means using certain keywords to make sure people come to visit you on the Net. You could always contact an SEO agency to do this for you. Choosing the right keywords is a bit of a challenge, so having someone else do that for you is a good idea. No, in most instances the person who maintains your site will choose the keywords for you and also keep them fresh and up to date.
Okay, so how does that help you promote your site? A partner will link their website with yours to cross promote it. Alternative if your on the hunt for SEO company to do this for you. If someone was surfing the net and happened upon your partner’s site, they can click on the link to your site. Will I have to pay my business associate? Unless you have some other kind of deal, you wouldn’t be paying your partner. There are several types of affiliate marketing sites.
Advertisers will sometimes take advantage of a pay per click option to promote their sites. Directories and comparison-shopping sites, content and niche sites, personal websites (this was actually the birthplace of affiliate marketing), blogs and RSS feeds are only a few that are out there. Whether or not you get paid depends on the budget and the size of your website. There is pay per click, pay per call, pay per lead and cost per sale, just to name a few. Making money means you get good traffic and get paid fairly often. If your site grows fast, you can choose to offer an affiliate marketing option.
Make sure you can afford to compensate your affiliates and still operate your business. Do some math and check your numbers. It may not even be something you are interested in offering, but if it is, it is something worth considering in the future.