Four Good Reasons to Use Viral E-books
It is a well known and widely accepted fact, that E-books, i.e.: FREE E-books, are one of the best weapons in a viral marketing campaign arsenal. There are four reasons that we should look at today, on why this is true and how it will be for many years to come.
1. E-books are cheap to produce and don’t take long to set up. If you have articles that you have already written about the subject you are promoting, you can simply combine these articles into an E-book. However, if you do not feel like you are good at writing quality articles on the subject, then you can use rebrandable E-books that other people have made. You can find several of these resources by using your favorite internet search engine and typing in the words: “rebrandable E-books”. You will get a lot of hits and have many to choose from. One way to distribute these E-books to visitors on your website is to give them as a free gift for subscribing to your newsletter. E-books that contain good material information, will be something that people will want to share and pass along to their family and friends, who will then pass it along to others, helping you to make even more money.
2. E-books are capable of reaching a large audience. The only limiting factor is the enthusiasm of the participants. Therefore, it is absolutely vital that your E-book contains subjects that people will want to share, like current information or humor. People like to be the first one to tell someone something interesting or funny. They will pass along something that makes them look like they are in-the-know.
3. You can also sell other items from your E-books that are not necessarily the product you first intended to sell. For instance, if you are selling jewelry then your targeted audience could also be interested in perfume, shoes or even handbags.
4. E-books are effective in building your reputation. It is an implied recommendation if you give quality E-books and users willingly pass it on to others.
William Foster was once quoted as saying, “Quality is never an accident; it is always the result of high intention, sincere effort, intelligent direction and skillful execution; it represents the wise choice of many alternatives”.